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China’s first international fashion brand, SHANGHAI TANG launches Chinese allure watch that delivers a taste of oriental spiritualism to western craftsmanship: FENG SHUI MASTER WATCH. Held at their original, and now flagship store, PEDDER STREET in CENTRAL HONG KONG, the launching event was a starry night as celebrities such as Philip Huang, Xuan Mu, Jimmy Wong, Aron Harilela, Gordon Lam, Vinci Wong and Anthony Costa.

Shanghai Tang Executive Chairman Raphael le Masne de Chermont introduces the clean and attractive stainless steel men’s timepiece that features a hidden FENG SHUI COMPASS. He opened the watch face to reveal its removable compass which points south (rather than north as in the western compass). It against the backdrop of a feng shui map which embodies the five fundamental elements of Fire (North), Earth (East), Metal (South East), Water (South West) and Wood (North West). It also includes the basic law of I Ching Ba-Gua directions: South (Li Palace), West (Dui Palace), North (Kan Palace) and East (Zhen Palace).

Philip Huang, Raphael le Masne de Chermont @ the launching Event of Shanghai Tang’s Feng Shui Master Watch

Shanghai Tang Feng Shui Master Watch - Chinese Compass

CEO of Shanghai Tang, Raphael le Masne de Chermont @the launching of Feng Shui Master Watch

“China invented the compass, and it originally was used by Feng Shui masters, so they could determine if locations were good. The Shanghai Tang watch will have a compass in it, and it is unique in that it points south. The literal translation of compass in China is “showing south.” That is because China’s great explorers were always exploring towards the sea, and in China that is to the south”, Raphael le Masne de Chermont explains.

FENG SHUI (traditional Chinese: 風水; simplified Chinese: 风水) literally means “wind-water”. It is an ancient Chinese system of aesthetic believed to use the law of both Heaven (astronomy) and Earth (geography) to improve life by receiving positive “qi”.

The goal of FENG SHUI as practiced today is to align the human built environment: a city, site, building, or object, on spots with good qi. The “perfect spot” is a location and an axis in time. It also includes the opposing forces of YIN and YANG; one creating an exertion and one receiving the exertion.

Traditional feng shui practice always requires an extremely accurate Chinese compass, or luo pan, in order to determine the directions in finding any auspicious sector in a desired location. And the compass is already there on your wrist, if you have the SHANGHAI TAN FENG SHUI MASTER WATCH. And the good luck continues for the first 88 owners, as they will get a complimentary home visit from a real Feng Shui Master.

To realize the watch collection, SHANGHAI TANG are working with their parent company RICHEMONT, the Swiss luxury goods company that was founded in 1988 by the late South African billionaire businessman, Anton Rupert. RICHEMONT advises on quality while the watch is manufactured in China.

Paired with a black leather band with vibrant orange accents, the SHANGHAI TANG’S FENG SHUI MASTER WATCH is available at HK $4,200.

Feng Shui Master Watch by Chinese International Brand, Shanghai Tang

Jimmy Wong Ga Lok @the launching of Shanghai Tang Feng Shui Master Watch

About Shanghai Tang

Founded in 1994 by Hong Kong businessman DAVID TANG WIN CHEUNG and now controlled by Richemont, SHANGHAI TANG fuses the traditional Han Chinese clothing with the modernity and dynamism of the 21st century in order to revitalize Chinese innovation. It has been an emerging label from China, evolving from a nostalgic art deco concept store in Hong Kong into a modern lifestyle vision of Chinese chic. Shanghai Tang has been creating added value luxury out of China. It went from three to 40 boutiques around the world including  Shanghai, New York, Paris, London, Tokyo, Bangkok, Beijing, Dubai, Honolulu, Kuala Lumpur, London, Miami, Las Vegas, Madrid, Singapore and Macau. They are often located in well-known areas such as Bangkok’s Sukhumvit Road, Tokyo’s Ginza district, and Shanghai’s Xintiandi. Other Hong Kong locations include Pacific Place.

| Via | | Images courtesy of luxury-insider.com |

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